If you’re interested in, conducting, supporting, or simply want to learn more about market research, DAU has a great opportunity tomorrow for you. DAU is hosting Lunch & Learn session on Wednesday August 12, 2015 from 12:30 – 2:00 pm EDT entitled “Market Research – What’s in it for Us?" 

This presentation will address the requirement, the benefits, and some general guidance on how to conduct market research, including some examples of proven practices. The presentation is targeted to acquisition personnel involved in planning for a new procurement of a product or services effort. Details include:

·         Registration Information

·         Presentations (via DCS) (Enter as a Guest)

·         Schedule Changes/Updates/Session Content & Recordings (Click “Request an Account”, then click on “Blogs” under the ACC Practice Center)

Also as a side benefit if you are a life cycle logistician or product support manager, we maintain an extensive series of market research references and resources on our Logistics Community of Practice (LOG CoP) Analysis and Assessment website.